In her talk Mary discusses how by using the Village Formula, entrepreneurs harness the power of collaboration to share knowledge that breaks barriers for Africa’s SME’s to achieve global influence. Mary Gitari is a Marketing Communications enthusiast dedicated to working with entrepreneurs to monitize their ideas.
She has a background in communication and is trained to derive tangible insights from complex business strategies to amplify key messages that increase visibility and credibility for organizations.
Having spent over 15 years as a PR practioner, Mary has a knack for educating consumers about products and services in simple ways that build trust. Her particular expertise is her ability to connect with people and encourage collaborative thinking to achieve overall objectives.
An entrepreneur since 2010, Mary has been running a PR Advisory firm called Brand Spark PR, where she has successfully implemented route to market campaigns for over 100 International blue-chip companies and local SMEs across 11 sectors.
Mary is a wife and a mother of 3 boys. She is also a mentor at professional and social fronts through active engagement in the community. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx
THE VILLAGE FORMULA | Mary Gitari | TEDxStateHouseRoad